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Uwajima Jakoten Taste-Comparison Cycling
[32km] Savoring Authentic, Top-Quality Jakoten at Two Long-Established Shops
Uwajima Jakoten Taste-Comparison Cycling
[32km] Savoring Authentic, Top-Quality Jakoten at Two Long-Established Shops
This gourmet cycling tour takes you through Uwajima, the birthplace of jakoten, to visit two shops: “Kawachiya Kamaboko-ten”, a historic shop with over 170 years of history, and the locally beloved “Yakushijin Kamaboko-ten”. Generally, Uwajima-style jakoten is known for its firm, springy texture and pleasantly coarse bite that deliberately retains the tiny fish bones. You will get to compare authentic jakoten made from high-quality lizardfish from the Uwa Sea, each prepared using the traditional methods that these shops have preserved for generations. Enjoy the spectacular view from the Kushima Ohashi Bridge and the beautiful coastline of Kokubo Beach on this luxurious tour, where you can experience the depth of Uwajima's food culture. This E-BIKE journey through Ehime's Nanyo region offers a special cycling experience that will satisfy both your palate and your eyes.
The information provided here is current as of December 2025.
- distance32km
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level
#Beginners
Reports by a member of Cycle SportsA cyclist who runs a vintage clothing store in Seiyo City, Ehime Prefecture. Captivated by the nature and food culture of the Nanyo region, he moved from Tokyo to Seiyo City several years ago. Currently, alongside the apparel business, he also works as a guide for inbound cycle tourism.
Unique local foods featured on this course
Spots
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Start Point
Kisaiya Hiroba
The cycling tour starts from the roadside station “Minato Oasis Uwajima Kisaiya Hiroba,” a familiar gateway to Uwajima. Kisaiya Hiroba offers cross bike and city bike rentals; you can complete the rental process at the management office. After gathering information and preparing inside the facility, which is stocked with fresh seafood from the Uwa Sea and local specialty products, your journey through the home of jakoten begins. With its excellent facilities and convenient location, it’s the perfect starting point for tourists from outside the prefecture.
【Hours】9:00～18:00Address: 1-318-16 Bentencho, Uwajima City, Ehime PrefectureView on Google Map
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0.0km Point
fork_spoon Kawachiya Kamaboko Agetate-ya (Kisaiya Hiroba Store)
Founded in 1848, this long-established shop has been dedicated to making delicious kamaboko (fish cakes) for over 160 years, preserving its traditional taste. Their “Handmade Jakoten” is made from fresh local fish, mainly hotarujako (a type of cardinalfish), and is thick and finished by hand, one piece at a time. They demonstrate and sell freshly fried handmade jakoten daily. This golden delicacy, created by the skilled techniques of artisans, is the essence of the old-fashioned method, allowing you to fully enjoy the natural flavor of the fish. It is a luxurious treat where the warmth and aroma of the freshly fried jakoten spread in your mouth.
【Hours】9:00～18:00Address: 1-318-16 Bentencho, Uwajima City, Ehime Prefecture (inside Kisaiya Hiroba)View on Google Map
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3.2km Point
Kushima Ohashi Bridge
Opened on April 3, 2016, the Kushima Ohashi Bridge is a testament to technology, boasting the deepest bell-type pier foundation in Japan, set at a water depth of about 30 meters. This scenic spot, offering a panoramic view of the bridge and the calm, blue Uwajima Bay, is a perfect photo opportunity for cyclists. The exhilaration of crossing the bridge to Kushima Island, floating in the Uwa Sea, while enjoying the beautiful scenery created by the complex rias coastline is exceptional. A ride on Kushima Island, feeling the sea breeze and experiencing the nostalgic atmosphere unique to the local area, will build your anticipation for the next gourmet stop.
Address: Between Sakashizu and Hon-Kushima, Uwajima City, Ehime PrefectureView on Google Map
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19.2km Point
Kokubo Beach
The beautiful Kokubo Beach, which unfolds shortly after returning to the mainland from Kushima, is an excellent viewpoint offering a magnificent panorama of the Uwa Sea. The coastline, surrounded by a calm inlet, is a very local area familiar to residents, where you can enjoy riding while feeling the sea breeze. The contrast between the highly transparent seawater and the white sandy beach is beautiful, making it a spot where you can truly feel the natural richness of Uwajima. It is a special place where you can feel the beauty and richness of the Uwa Sea, whose fish become the ingredients for the jakoten you will enjoy at “Yakushijin Kamaboko-ten”.
Address: Kokubo, Uwajima City, Ehime PrefectureView on Google Map
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31.2km Point
fork_spoon Yakushijin Kamaboko-ten
A long-established, community-focused kamaboko shop that has been beloved in Uwajima for many years. While cherishing tradition, the shop continues to evolve to meet modern tastes, offering jakoten with a refined, light flavor that’s easy to enjoy. Their unique blending technique completely removes any fishy smell, and the refined, slightly sweet taste is popular and approachable for tourists. With a wide range of sizes from bite-sized to large, their products are perfect for a snack during your ride. The homey atmosphere, where you can also enjoy warm conversations with local regulars, lets you feel the warmth of Uwajima’s hospitality.
【Hours】8:00〜19:00Address: 1-5-11 Marunouchi, Uwajima City, Ehime PrefectureView on Google Map
Access
start
Uwajima Kisaiya Hiroba
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By Car
About 10 minutes from the Uwajima-kita IC on the Matsuyama Expressway via National Route 320. It is adjacent to Uwajima Port and has 150 parking spaces (2 for large vehicles, 148 for regular cars, including 4 for disabled persons).
By Public Transportation
The nearest station is JR Uwajima Station on the Yosan Line. A local bus (Uwajima Jidosha) runs between Uwajima Port and JR Uwajima Station. Please take the bus bound for Uwajima Port from the bus stop in front of Uwajima Station. However, please note that some services may not run on Saturdays, Sundays, public holidays, or substitute holidays, so be sure to check the timetable in advance. It takes about 1 hour and 20 minutes by limited express from Matsuyama Station to Uwajima Station, and about 30 minutes from Yawatahama Station. From Uwajima Station, it is about a 12-minute walk or a 5-minute taxi ride to Kisaiya Hiroba.
Goal
Uwajima Kisaiya Hiroba
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